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20-Page Handout + MP3 + 8 Online Quizzes on Nike

GAMES:

• Fill-in-the-blank
• Matching
• Hangman
• Flash cards
• Sentence jumble
• Missing words
• No letters
• Crossword puzzle

Nike is one of the world’s leading sportswear and equipment manufacturers. It leads the world in sales of athletic shoes. The company was founded in 1964 by Bill Bowerman and Philip Knight. Its first name was Blue Ribbon Sports but that changed to Nike in 1978. Nike is the Greek goddess of victory. It is famous for its slogan, “Just Do It” and the Swoosh logo, which Nike first used in 1971. Blue Ribbon’s first product was a soccer shoe called Nike. A major factor in Nike’s success is its sponsorship of top sports stars. Tennis ace Ilie Nastase was the first. Subsequent tie-ups with superstars like basketball’s Michael Jordan and golfer Tiger Woods accelerated Nike’s corporate success. Nike has had to defend itself against criticism that its products are made by children and workers paid below the legal minimum wage in sweatshops.

1. BRAINSTORM CHAT: Write all the words you can think of about Nike on the board or on a piece of paper. Talk about these words with your partner(s).

2. NIKE MORNING: Each student pretends to be an employee of Nike. They walk around the class and talk about the company and their job.

3. RUMOURS: Each student writes down a pretend rumour about Nike. They then walk around the class and talk to other students about their rumour.

4. GOOD AND BAD: Brainstorm good and bad things about Nike and write them on the board. Students talk about these in pairs.

5. TRUE OR FALSE: Students find out several facts about Nike. They write these down and add the same number of things about the company that are false. Students test each other on which of their points are true or false.

6. FACTS: In groups, students write down as many facts as they can about Nike. The winner is the group with the most facts. Teacher may wish to have groups share their facts to make sure they are real.

  LISTENING / READING GAP FILL

Nike is one of the __________________________ and equipment manufacturers. It __________________________ athletic shoes. The company was founded in 1964 by Bill Bowerman and Philip Knight. Its first name was Blue Ribbon Sports but that changed to Nike in 1978. Nike is the Greek goddess of victory. __________________________, “Just Do It” and the Swoosh logo, which Nike first used in 1971. Blue Ribbon’s __________________________ soccer shoe called Nike. A major factor in Nike’s __________________________ of top sports stars. Tennis ace Ilie Nastase was the first. __________________________ with superstars like basketball’s Michael Jordan and golfer Tiger Woods accelerated Nike’s corporate success. Nike has had to __________________________ that its products are made by children and workers paid below the legal __________________________.

  CORRECT THE SPELLING

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  UNJUMBLE THE WORDS

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  INSERT THE VOWELS

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  PUNCTUATE THE TEXT AND ADD CAPITALS

nike is one of the world’s leading sportswear and equipment manufacturers it leads the world in sales of athletic shoes the company was founded in 1964 by bill bowerman and philip knight its first name was blue ribbon sports but that changed to nike in 1978 nike is the greek goddess of victory it is famous for its slogan “just do it” and the swoosh logo which nike first used in 1971 blue ribbon’s first product was a soccer shoe called nike a major factor in nike’s success is its sponsorship of top sports stars tennis ace ilie nastase was the first subsequent tie-ups with superstars like basketball’s michael jordan and golfer tiger woods accelerated nike’s corporate success nike has had to defend itself against criticism that its products are made by children and workers paid below the legal minimum wage in sweatshops

  CHOOSE THE CORRECT TENSE

Nike .......... (be) one of the world’s leading sportswear and equipment manufacturers. It .......... (lead) the world in sales of athletic shoes. The company was .......... (found) in 1964 by Bill Bowerman and Philip Knight. Its first name .......... (be) Blue Ribbon Sports but that .......... (change) to Nike in 1978. Nike is the Greek goddess of victory. It .......... (be) famous for its slogan, “Just Do It” and the Swoosh logo, which Nike first .......... (use) in 1971. Blue Ribbon’s first product .......... (be) a soccer shoe called Nike. A major factor in Nike’s success .......... (be) its sponsorship of top sports stars. Tennis ace Ilie Nastase .......... (be) the first. Subsequent tie-ups with superstars like basketball’s Michael Jordan and golfer Tiger Woods .......... (accelerate) Nike’s corporate success. Nike has .......... (have) to defend itself against criticism that its products are .......... (make) by children and workers .......... (pay) below the legal minimum wage in sweatshops.

  REWRITE WITH SPACES

Nikeisoneoftheworld’sleadingsportswearandequipmentmanufacturers.Itleadstheworldinsales
ofathleticshoes.Thecompanywasfoundedin1964byBillBowermanandPhilipKnight.Itsfirstname
wasBlueRibbonSportsbutthatchangedtoNikein1978.NikeistheGreekgoddessofvictory.Itisfamous
foritsslogan,“JustDoIt”andtheSwooshlogo,whichNikefirstusedin1971.BlueRibbon’sfirstproduct
wasasoccershoecalledNike.AmajorfactorinNike’ssuccessisitssponsorshipoftopsportsstars.Tennis
aceIlieNastasewasthefirst.Subsequenttie-upswithsuperstarslikebasketball’sMichaelJordanandgolferTigerWoodsacceleratedNike’scorporate
success.Nikehashadtodefenditselfagainstcriticismthatitsproductsaremadebychildrenandworkers
paidbelowthelegalminimumwageinsweatshops.

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  CHOOSE THE CORRECT WORD

  PROJECT NIKE

Part 1. Your mission is to increase the profits and sales of Nike. Complete this  table with your project partner(s):

Part 2. Change partners and look at their project. Suggest improvements. Ask for advice on your project:

Part 3. Make a presentation on your project. Give it to the class. Vote the best projects.

  NIKE – ROLE PLAY 1

  NIKE – ROLE PLAY 2

  JOB INTERVIEW ROLE PLAY

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  DISCUSSION (Write your own questions)

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  NIKE SURVEY

Write five GOOD questions about Nike in the table. Do this in pairs. Each student must write the questions on his / her own paper.

When you have finished, interview other students. Write down their answers.

• Now return to your original partner and share and talk about what you found out. Change partners often.
• Make mini-presentations to other groups on your findings.

  WRITING 1 – SPEED WRITING

Write anything about Nike for 10 minutes. Show your partner your paper. Correct each other’s work.

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  WRITING 2 – LETTER OF COMPLAINT

Write a letter to Nike. Complain about one of its products. Ask for a refund. Show your partner your paper. Correct each other’s work.

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  WRITING 3 – LETTER OF APOLOGY

Write a letter of apology to the customer. Explain why you cannot give a refund. Show your partner your letter. Correct each other’s work.

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  HOMEWORK

1. VOCABULARY EXTENSION: Choose several of the words from the text. Use a dictionary or Google’s search field (or another search engine) to build up more associations / collocations of each word.

2. INTERNET INFO: Search the Internet and find more information about Nike. Talk about what you discover with your partner(s) in the next lesson.

3. MAGAZINE ARTICLE: Write a magazine article about Nike. What have they done recently? What are their plans? Read what you wrote to your classmates in the next lesson. Give each other feedback on your articles.

4. NIKE POSTER Make a poster about Nike. Make sure you sell the company to the public.  Show it to your classmates in the next lesson. Give each other feedback on your posters.

5. MY NIKE LESSON: Make your own English lesson on Nike. Make sure there is a good mix of things to do. Find some good online activities. Teach the class / another group when you have finished.

6. ONLINE SHARING: Use your blog, wiki, Facebook page, MySpace page, Twitter stream, Del-icio-us / StumbleUpon account, or any other social media tool to get opinions on Nike. Share your findings with the class.