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THE ARTICLE

FedEx, or Federal Express, is an international logistics company. It began operations in 1973 and has grown to serve and reach every corner of the world. The company website gives an overview: “FedEx provides customers and businesses worldwide with a broad portfolio of transportation, e-commerce and business services…Consistently ranked among the world's most admired and trusted employers, FedEx inspires its more than 275,000 employees and contractors to remain absolutely, positively focused on safety, the highest ethical and professional standards and the needs of their customers and communities.” FedEx is regularly honored as a top company to work for and is often on ‘Fortune’ magazine’s list of the most admired global companies.


 

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WARM UPS



 

1. BRAINSTORM CHAT: Write all the words you can think of about FedEx on the board or on a piece of paper. Talk about these words with your partner(s).

2. FEDEX MORNING: Each student pretends to be an employee of FedEx. They walk around the class and talk about the company and their job.

3. RUMOURS: Each student writes down a pretend rumour about FedEx. They then walk around the class and talk to other students about their rumour.

4. GOOD AND BAD: Brainstorm good and bad things about FedEx and write them on the board. Students talk about these in pairs.

5. TRUE OR FALSE: Students find out several facts about FedEx. They write these down and add the same number of things about the company that are false. Students test each other on which of their points are true or false.

6. FACTS: In groups, students write down as many facts as they can about FedEx. The winner is the group with the most facts. Teacher may wish to have groups share their facts to make sure they are real.

*  LISTENING / READING GAP FILL

FedEx, or Federal Express, is _____________________ company. It began operations in 1973 and has grown to _____________________ corner of the world. The company website gives an overview: “FedEx provides customers and businesses _____________________ portfolio of transportation, e-commerce and business services…Consistently ranked _____________________ admired and trusted employers, FedEx inspires its more than 275,000 employees and _____________________ absolutely, positively focused on safety, the highest ethical and professional standards _____________________ customers and communities.” FedEx is _____________________ top company to work for and is often on ‘Fortune’ magazine’s list of the _____________________ companies.

*  CORRECT THE SPELLING

FedEx, or Federal Express, is an international ticlsgsoi company. It began ooirtspean in 1973 and has grown to serve and reach every rnecro of the world. The company website gives an overview: “FedEx provides customers and businesses worldwide with a broad roltfoiop of transportation, e-commerce and business services…Consistently ndarek among the world's most admired and ertdstu employers, FedEx pnrsiesi its more than 275,000 employees and contractors to naremi absolutely, positively focused on safety, the highest ielthca and professional standards and the needs of their customers and communities.” FedEx is ueygrlalr honored as a top company to work for and is often on ‘Fortune’ magazine’s list of the most admired global companies.

*  UNJUMBLE THE WORDS

FedEx, or Federal Express, is an international logistics company. began It grown has and 1973 in operations to every reach and serve world the of corner. The company website gives an overview: “FedEx provides customers with broad and worldwide a portfolio businesses of transportation, e-commerce and business services…Consistently most world's the among ranked admired and trusted employers, FedEx inspires its more than , employees contractors 275 000 and to remain absolutely, on focused positively safety, the highest ethical needs the and standards professional and of their customers and communities.” FedEx is regularly honored as a top company to work for and is often on ‘Fortune’ magazine’s the admired companies of most global list.

*  INSERT THE VOWELS

F_d_x, _r F_d_r_l _xpr_ss, _s _n _nt_rn_t__n_l l_g_st_cs c_mp_ny. _t b_g_n _p_r_t__ns _n 1973 _nd h_s gr_wn t_ s_rv_ _nd r__ch _v_ry c_rn_r _f th_ w_rld. Th_ c_mp_ny w_bs_t_ g_v_s _n _v_rv__w: “F_d_x pr_v_d_s c_st_m_rs _nd b_s_n_ss_s w_rldw_d_ w_th _ br__d p_rtf_l__ _f tr_nsp_rt_t__n, _-c_mm_rc_ _nd b_s_n_ss s_rv_c_s…C_ns_st_ntly r_nk_d _m_ng th_ w_rld's m_st _dm_r_d _nd tr_st_d _mpl_y_rs, F_d_x _nsp_r_s _ts m_r_ th_n 275,000 _mpl_y__s _nd c_ntr_ct_rs t_ r_m__n _bs_l_t_ly, p_s_t_v_ly f_c_s_d _n s_f_ty, th_ h_gh_st _th_c_l _nd pr_f_ss__n_l st_nd_rds _nd th_ n__ds _f th__r c_st_m_rs _nd c_mm_n_t__s.” F_d_x _s r_g_l_rly h_n_r_d _s _ t_p c_mp_ny t_ w_rk f_r _nd _s _ft_n _n ‘F_rt_n_’ m_g_z_n_’s l_st _f th_ m_st _dm_r_d gl_b_l c_mp_n__s.

*  PUNCTUATE THE TEXT AND ADD CAPITALS

fedex or federal express is an international logistics company it began operations in 1973 and has grown to serve and reach every corner of the world the company website gives an overview “fedex provides customers and businesses worldwide with a broad portfolio of transportation e-commerce and business services…consistently ranked among the world's most admired and trusted employers fedex inspires its more than 275000 employees and contractors to remain absolutely positively focused on safety the highest ethical and professional standards and the needs of their customers and communities” fedex is regularly honored as a top company to work for and is often on ‘fortune’ magazine’s list of the most admired global companies

*  CHOOSE THE CORRECT TENSE

FedEx, or Federal Express, .......... (be) an international logistics company. It .......... (begin) operations in 1973 and has grown to .......... (serve) and reach every corner of the world. The company website .......... (give) an overview: “FedEx .......... (provide) customers and businesses worldwide with a broad portfolio of transportation, e-commerce and business services…Consistently .......... (rank) among the world's most admired and trusted employers, FedEx .......... (inspire) its more than 275,000 employees and contractors to .......... (remain) absolutely, positively focused on safety, the highest ethical and professional standards and the needs of their customers and communities.” FedEx is regularly .......... (honor) as a top company to work for and .......... (be) often on ‘Fortune’ magazine’s list of the most admired global companies.

*  REWRITE WITH SPACES

FedEx,orFederalExpress,isaninternationallogisticscompany.Itbeganoperationsin1973andhas
growntoserveandreacheverycorneroftheworld.Thecompanywebsitegivesanoverview:“Fed
Exprovidescustomersandbusinessesworldwidewithabroadportfoliooftransportation,e-commerceandbusinessservices…Consistentlyrankedamongtheworld'smostadmiredand
trustedemployers,FedExinspiresitsmorethan275,000employeesandcontractorstoremain
absolutely,positivelyfocusedonsafety,thehighestethicalandprofessionalstandardsand
theneedsoftheircustomersandcommunities.”FedExisregularlyhonoredasatopcompany
toworkforandisoftenon‘Fortune’magazine’slistofthemostadmiredglobalcompanies.

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*  CHOOSE THE CORRECT WORD

FedEx, or Federal Express, is an international ____________ company. It began operations in 1973 and has grown to ____________ and reach every corner of the world. The company website gives an ____________: “FedEx provides customers and businesses worldwide with a ____________ portfolio of transportation, e-commerce and business services…Consistently ____________ among the world's most admired and ____________ employers, FedEx inspires its more than 275,000 employees and contractors to ____________ absolutely, positively focused on safety, the ____________ ethical and professional standards and the needs of their customers and communities.” FedEx is ____________ honored as a top company to work for and is often on ‘Fortune’ magazine’s list of the most admired ____________ companies.

 

 

serve
trusted
regularly
overview
global
logistics
ranked
highest
broad
remain

*  PROJECT FEDEX

Part 1. Your mission is to increase the profits and sales of FedEx. Complete this  table with your project partner(s):

Main products

 

 

 

How to improve them

 

 

 

A brand new ‘killer’ product

 

How FedEx is better than the competition

 

How to beat the competition

 

Part 2. Change partners and look at their project. Suggest improvements. Ask for advice on your project:

Part 3. Make a presentation on your project. Give it to the class. Vote the best projects.

*  FEDEX – ROLE PLAY 1

Role  A – FedEx CEO

You believe your company is the best in the world. It pays its workers very well and working conditions are great. Your company is very green – it cares about the environment. You think your levels of customer service are great. Disagree with person B, C and D.

Role  B – FedEx worker

You think it’s a bad company to work for. You’re very unhappy with pay, raises and bonuses. You are very unhappy with the working environment. You don’t like the company’s policy on the environment. You keep hearing profits are more important than customers. Disagree with A and C. Tell D the truth.

Role  C – FedEx customer

You are a customer of FedEx. You used to think it was great, but not now. Its workers are always very rude. No one ever answers the phone. You are shocked about its policy on the environment. You think all staff should get less pay. You disagree with person A and B. Tell D the truth.

Role  D – A journalist

You keep hearing bad things about FedEx. You want to tell the world in your newspaper. You heard the CEO gets a huge bonus every year. You found a company memo saying profits are more important than the environment. You want to know why so many staff are ill. Find the truth.

*  FEDEX – ROLE PLAY 2

Role  A – FedEx New Products Director

You have created a new product for FedEx. You believe the new product will be the company’s best ever. It will be a bestseller. There are people who do not agree with you. You need B, C and D on your side. Tell them why this is a product that will bring great things to FedEx.

Role  B – FedEx Marketing Director

You think the company’s new product is a really bad idea. It will give your company a really bad name. You think the New Products Director is trying to destroy the company. Try to get him/her to understand there’s no way the new product will sell. Try to get person C and D on your side.

Role  C – FedEx Market Researcher

You have interviewed thousands of people about the new product. They don’t like it or hate it. You think it will be successful if they make many changes. Tell the New Products Director he/she needs to change the product. You neither like nor trust person B. Disagree will him/her.

Role  D – FedEx Shareholder

You know a lot about FedEx’s new product. You are worried it will not sell and share prices will go down. You think A is crazy and must find a new job. You agree with everything B says. You don’t agree with C. The new product should not go on the market.

*  JOB INTERVIEW ROLE PLAY

INTERVIEWER  (Write the questions you want to ask the candidate.)

1.

________________________________________________________

2.

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3.

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4.

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5.

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6.

________________________________________________________

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INTERVIEWEE  (Write questions you want to ask the interviewer.)

1.

________________________________________________________

2.

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3.

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4.

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5.

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6.

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*  DISCUSSION (Write your own questions)

STUDENT A’s QUESTIONS (Do not show these to student B)

1.

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2.

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3.

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4.

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5.

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6.

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STUDENT B’s QUESTIONS (Do not show these to student A)

1.

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2.

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3.

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4.

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5.

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6.

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*  FEDEX SURVEY

Write five GOOD questions about FedEx in the table. Do this in pairs. Each student must write the questions on his / her own paper.

When you have finished, interview other students. Write down their answers.

 

STUDENT 1

_____________

STUDENT 2

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STUDENT 3

_____________

Q.1.

 

 

 

 

Q.2.

 

 

 

 

Q.3.

 

 

 

 

Q.4.

 

 

 

 

Q.5.

 

 

 

 

*  WRITING 1 – SPEED WRITING

Write anything about FedEx for 10 minutes. Show your partner your paper. Correct each other’s work.

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*  WRITING 2 – LETTER OF COMPLAINT

Write a letter to FedEx. Complain about one of its products. Ask for a refund. Show your partner your paper. Correct each other’s work.

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*  WRITING 3 – LETTER OF APOLOGY

Write a letter of apology to the customer. Explain why you cannot give a refund. Show your partner your letter. Correct each other’s work.

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*  HOMEWORK

1. VOCABULARY EXTENSION: Choose several of the words from the text. Use a dictionary or Google’s search field (or another search engine) to build up more associations / collocations of each word.

2. INTERNET INFO: Search the Internet and find more information about FedEx. Talk about what you discover with your partner(s) in the next lesson.

3. MAGAZINE ARTICLE: Write a magazine article about FedEx. What have they done recently? What are their plans? Read what you wrote to your classmates in the next lesson. Give each other feedback on your articles.

4. FEDEX POSTER Make a poster about FedEx. Make sure you sell the company to the public.  Show it to your classmates in the next lesson. Give each other feedback on your posters.

5. MY FEDEX LESSON: Make your own English lesson on FedEx. Make sure there is a good mix of things to do. Find some good online activities. Teach the class / another group when you have finished.

6. ONLINE SHARING: Use your blog, wiki, Facebook page, MySpace page, Twitter stream, Del-icio-us / StumbleUpon account, or any other social media tool to get opinions on Federal Express. Share your findings with the class.

ANSWERS

You can check your answers to these activities by looking at the article at the top of this page.

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